Online Courses

Digital Marketing

Instructor

proadbot

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Course Overview

Hey Jude! Take our course and make your learning experience better with us!

Proadbot’s Digital Marketing Course is here to turn so many pipeline dreams into reality. We have curated the perfect blend of all the essentials of digital and network marketing. We provide you with an all-inclusive course to learn digital marketing that will assist you in learning marketing tactics, reaching your target audience, increasing your online presence, and much more. The goal of this course is to enable everyone to adjust to the new digital era, aid businesses in promoting their brands, help every company market their brands, and provide a new sphere for individuals and companies to explore their career prospects. 

Why this course?

Master of one, master of all.

Well, to begin with, MASTER THE MARKET FOR EXPONENTIAL GROWTH! Take the heads and tails of the best of your business by taking a plunge into marketing and making all the odds work in your favour. 

An individual in action or a company on mission? We have exactly what you want. Learn the nooks and crannies of digital marketing with the help of our course, and leave no stone unturned in your success journey. 

When learning knocks on your door, you never say no.

Learning can never go out of fashion as far as human legacy is concerned. It is always valuable to add a variety of feathers to your learning hat. To choose Proadbot Digital Marketing Training Course is to make a special place in this legacy by leaving your footprints of expertise in every field that you choose to serve. Our students not only just learn with us but also get an edge over other people with the market smart skills like inculcating marketing management, networking, and other fields of study we teach in their respective fields.  

For the people, by the people

Proadbot Digital Marketing course is designed to make digital marketing learning accessible to all. Hence, YOU get to choose what and when YOU want to learn. All the sessions will be taken live online with the liberty for you to decide your timings.  

Wait! We have more to say!

Over 16 hours of lectures on a variety of topics ranging from network marketing, email marketing, affiliate marketing, SEO, SEM, SMO, SMM, PPC/Google Ads, and so much more! Not just endless effective learning, but you will also receive a certificate claiming you have successfully finished the course. The certificate can also be used to apply for any digital marketing opportunities you desire. Our training course revolves around intricate details of the field to ensure you get the best of all worlds by learning everything that there is to know about digital marketing on a single platform from experts in the field.

What You'll Learn?

  • Learn the fundamental concepts and tools of digital marketing
  • Develop a comprehensive understanding of online advertising, SEO, social media, email marketing, and more
  • Gain hands-on experience through practical exercises and real-world projects
  • Prepare for a career as a digital marketer or online business owner
  • Obtain certifications in digital marketing from leading industry organizations
  • Marketing professionals looking to expand their skills in digital marketing
  • Entrepreneurs and small business owners seeking to grow their online presence
  • Anyone interested in learning about the latest trends and techniques in digital marketing
  • Basic knowledge of marketing concepts and practices
  • A computer with an internet connection and access to the required software and tools
  • Familiarity with social media platforms and online advertising is helpful but not required

Topics for this course

  • Digital Marketing Program Introduction
    • The training begins by building a strong foundation in marketing fundamentals and customer insights.

      00:00:00

    • Fundamentals of Marketing

      00:00:00

    • Introduction to marketing

      00:00:00

    • Understanding user Information- Surveys and Perpetual maps

      00:00:00

    • Segmentation, Targeting and Positioning

      00:00:00

    • The Concepts of 4Ps

      00:00:00

    • Understanding Branding

      00:00:00

  • Understanding Modern Consumers
    • Consumer Focus

      00:00:00

    • Consumer Behaviour

      00:00:00

    • Understanding Digital Customers

      00:00:00

  • Establishing Web presence
    • Elements of a website

      00:00:00

    • Conceptual Design of a Website

      00:00:00

  • Content Marketing Foundations
    • Introduction to content marketing

      00:00:00

    • Content marketing strategy

      00:00:00

    • Content marketing playbook

      00:00:00

    • Social Media and content marketing platforms

      00:00:00

    • Measurement and budget

      00:00:00

    • Content best practices

      00:00:00

  • Social Media Marketing
    • Social Media Strategy and Planning

      00:00:00

    • Social Media Channel Management

      00:00:00

    • Social Media Management Tools

      00:00:00

    • Measurement and Reporting

      00:00:00

    • Facebook Marketing

      00:00:00

    • Instagram Marketing

      00:00:00

    • Twitter Marketing

      00:00:00

    • YouTube and Video Marketing

      00:00:00

    • Mobile marketing

      00:00:00

    • Email Marketing

      00:00:00

    • Marketing Automation

      00:00:00

  • SEO
    • SEO Introduction

      00:00:00

    • How search engine works

      00:00:00

    • Types of SEO

      00:00:00

    • Keyword Research

      00:00:00

    • On-page Optimisation

      00:00:00

    • Off-page Optimisation

      00:00:00

    • Duplicate Content

      00:00:00

    • Design and Structure

      00:00:00

    • Local SEO

      00:00:00

    • How to build a successful SEO Career

      00:00:00

  • SEM
    • Introduction

      00:00:00

    • Psychology of Search

      00:00:00

    • Search and Keyword Targeting

      00:00:00

    • Display Advertising

      00:00:00

    • The buying funnel

      00:00:00

    • Setting and Measuring marketing goals

      00:00:00

    • PPC as a part of the digital strategy

      00:00:00

  • Understanding Google Ads Structure
    • Account set-up

      00:00:00

    • Creating the First Campaign

      00:00:00

    • Writing Compelling Ads

      00:00:00

    • Ad extension

      00:00:00

    • Controlling Bids and Budgets

      00:00:00

    • Quality Score

      00:00:00

    • Improving ad performance

      00:00:00

  • Google Analytics
    • Introduction

      00:00:00

    • Understanding the interface

      00:00:00

    • Table filtering

      00:00:00

    • Goal and Goal Types

      00:00:00

    • Analytics Intelligence

      00:00:00

    • Collaboration and Sharing

      00:00:00

    • Dashboards

      00:00:00

  • All Digital Marketing Tools- Round Up
    • Facebook Ads platform

      00:00:00

    • Hootsuite

      00:00:00

    • SEMrush

      00:00:00

    • SEOptimer

      00:00:00

Paid
  • Duration 45:0
  • Lessons 64
  • Language English
  • Skill Intermediate
  • Last Update April 29, 2023

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